ASEANpreneurs Alpha Challenge
Realizing that there is a far wider field out there in ASEAN where the seeds of entrepreneurship can be sowed, the ASEANpreneurs Alpha Challenge (AAC) was introduced. In this competition, we challenge the youth of ASEAN to explore and define entrepreneurship in new, non-traditional ways. Through this, we aspire for our participants to adopt a brand of entrepreneurship that they can call their own.
In order to pursue a more aggressive marketing strategy, both locally and regionally, the
ASEANpreneurs Alpha Challenge (AAC) was introduced. The AAC is a scenario-based competition whereby participants are expected to harness the power of media to spread the stories of successful entrepreneurs in ASEAN amongst the region. The objective is to inspire the participants and the audience to emulate the success of these ASEANpreneurs.
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